The Powdered Earth
I am one half of this songwriting and production duo that began in 2019 with my good friend Shane Young. I compose, play guitar, keys and piano and take a leading role in recording, arranging and producing our songs.
Shane, originally a drummer who made records with producers Ray Shulman, Nick Lowe, Stephen Street and Ian Broudie, appeared on albums by The Christians and Mansun and toured UK, France and the US with the likes of Jools Holland, Squeeze and Del Amitri, is now debuting as a singer and lyricist alongside my multi-instrumental abilities.
We have dedicated listeners on Spotify, gained airplay on BBC 6Music and regularly receive lots of amazing feedback from Facebook and Instagram followers.
The Powdered Earth are managed by
NFTs listed on Opensea
created from music back catalogue, with lovely merchandise redemption for collectors
Twitter and Discord
album song selection, guest musicians & singers
Album Recording Sessions
with our favourite musicians and a producer in the studio
Smart contract creation
entitles holders to % of royalties
Album NFT release & listing
lots of amazing content for holders + publishing, licensing, publicity campaigns
Our ambition is to grow an audience that is mutually supportive. Connecting is important to us and, as artists, we believe we can reward those who enjoy our music by satisfying their hunger for meaningful songs and quality recordings. In return we will ask the community we grow around our music-making to support us by collecting the NFTs we create.
There is often opportunity for members of the emerging community to be involved in creative processes and there are already a few existing projects in the catalogue that serve as good examples of the way contributions from the community have been integrated into this music practice - with terrific artistic outcomes.
Back Catalogue, NFTs and physical merchandise
We will gradually market, promote and release our whole catalogue of early demo recordings as NFTs and will include redemption for collectors of a range of physical items such as white label vinyl, CDs, 1/4" reel to reel tape, clothing, score and lyric booklets. Despite us referring to these recordings as demos, they are quite special and of release quality. They will be made available in limited quantities only, to maintain scarcity and value. George will release other music recordings he owns as NFTs to bolster the initial fundraising and Shane, once a professional photographer, will be selecting a small portion of his work to release as 1/1 photography NFTs as well.
Once we have raised sufficient funds, we would like, with the community's help, to select the very best songs from our catalogue to create and release a debut album. We will recruit a producer and a number of top quality musicians to work with us in a famous UK residential studio to record these songs in the manner that they deserve.
We want to set up a legally watertight mechanism that entitles Album NFT holders to a percentage of on- and off-chain royalties of our songs and recordings. We understand that this is possible by creating our own ERC721 contract for the album and a wrapper for the Opensea shared storefront contract. We also need to explore the possibility of setting up a Decentralised Autonomous Organisation (DAO). We will recruit an expert and a developer to help us achieve this.
With the help of our management we will market and promote our music through professionally run campaigns as well as exploring licensing and publishing opportunities within the music industry.